S2 Ep17 Jane Tweedy – Treat yourself like a client | FAQ Business Podcast

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Do you find you get your client work done and deadlines met, but your own business suffers? We’ve all heard of website designers with no websites, plumbers with leaking taps right? But what about all the other things that make up running a business? Do you allow yourself time to work on your business as well as in it? Treat yourself like a client so you can get your own work done.

This is an episode in thought leadership and is intended to challenge you to think.

Listen to the episode on all good podcast services, watch on YouTube or if you prefer to read, check out the transcript below.

Disclaimer – All information provided today is general in nature. Please reach out to Jane if required for personalised advice or coaching. 

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Season 2 Episode 17 FAQ Business Podcast transcription |
Treat yourself like a client

00:01 Can’t get your own work done?

Do you find you don’t focus on your own to do list as much as you should? You get your client work done but your own work is pushed aside because of it. Many suffer from this because we respect our clients and their deadlines and forget about us and our deadlines. A trick to resolving this is to treat yourself as a client.

00:28 Welcome to the FAQ Business Podcast

Welcome to the FAQ Business Podcast for business owners covering four pillars actionable education, inspiring leaders, businesses like you, and thought leadership where we challenge your thinking. Hosted by myself, Jane Tweedy I’m founder and lead trainer of FAQ Business Training, where we want to avoid you getting ripped off or ripping yourself off. We’ll feature an amazing diversity of guests with lots to educate and inspire you. Let’s jump into today’s episode of the FAQ Business Podcast.

01:04 Still suffering from Covid and feeling very fatigued

Welcome back to the FAQ Business Podcast and again, you’re with me solo, Jane Tweedy, host of the podcast and founder of FAQ Business Training. Your own work suffers, particularly when you have limited time to spend on it, which unfortunately has been the case for me recently, seeing as I seem to be suffering from long Covid unfortunately with a lot of fatigue.

Fatigue is really challenging and it’s meaning I’m needing to sleep a lot more than normal, including entire days. So, it is getting really frustrating. So, I do need to reduce my workload, otherwise, I’m actually affecting client work as well as my own work.

01:47 Use time blocking techniques to book time for our businesses

But even in a normal scenario, we often give up a lot of our own work for our clients. One way of resolving this is to use time blocking techniques. So time blocking is where we go into our calendar and we block out time that clients can’t book in so that we can maximise our time we spend on our businesses.


02:10 Often we cancel our time blocks to fit in a client and drop something important or necessary for us

The problem with time blocking is that often we’ll cancel one of our time block appointments knowing that it’s not a real client, knowing it’s not someone we’re doing work for and therefore if I drop my admin time, who cares?

But the problem of course is you drop your admin time this week, you do the same next week. Week three you’ve now got three weeks’ worth of admin to do and that’s when we get, oh gosh admin, whereas if we’d kept on top of it, it would not have been such a problem.

02:42 Try booking yourself in as a client in your CRM system

A way to address this deleting of the time blocks is to treat yourself as a client. Some people will go as far as naming themselves a different name to actually put themselves in as a proper client, whereas some people will just simply put themselves in.

But you’ve effectively got to put yourself in your CRM system. Treat yourself exactly as if you were a client. By treating yourself as a proper client, you may find that you treat yourself better. You give yourself the proper attention and work on yourself and your things when it deserves to be worked on.

03:19 This is for working on our business rather than in it

What type of work am I talking about here? Well, often it’s the work that’s working on our business rather than in our business. In our business is doing work like servicing our clients, working on our businesses, working on our strategy, our planning, our implementation, getting things done for the business, making changes to the website, producing new documentation, considering new products, doing new research.

03:46 Outsourcing doesn’t work without processes and practices in place

I was actually talking to someone a few days ago about the whole idea of outsourcing and the irony was that this discussion was actually with a virtual assistant, someone who understands how hard it is for clients to come on board if you don’t have proper processes and practices in place. And the irony was she was getting her mum to come in and help her with some housework and she said, oh it was so frustrating. But the reason it was frustrating was because there was no process to it.

She literally came and arrived, then she starts to go folding clothes or whatever. She’s like, oh well where does this go or how do you do this? So, the thing was if she’d spent the time to set up the process in the first place she probably would have had less of those questions.

04:33 Mentioned this in Hiring or outsourcing podcast

In fact we’ve mentioned this before, a podcast we did about whether hiring or outsourcing was actually a help or a hindrance. And it came to the conclusion that pretty much it is nearly always a hindrance when we first start doing it, but we’ve got to get through that. We’ve got to get through to the other side. Because when we get through to the other side it definitely becomes a help, particularly if our intention is to grow our business.


04:59 But we cannot grow our business if we are the only ones working on and in it

We cannot grow our business if we’re the only one working in it and on it. If you’re holding off things like outsourcing or hiring because you don’t have the time to sort out your processes, clean up your automations and sort that kind of thing out, you really need to take note of this.

05:17 The Eisenhower Matrix of time management

You really do need to treat yourself as a client and treat yourself with more respect and more value. Because the key is if you don’t value yourself, why is anyone else going to do it for you? There is a thing called the Eisenhower Matrix which is a method of time management. It’s a four quadrant system and it looks at what’s urgent and important.

05:40 Quadrant one is urgent things

Quadrant one is urgent and important things like meetings, they’re urgent. If you don’t go for that meeting that day, it ain’t happening right? You’ve missed out on the meeting or the session, the conference or whatever. So, there’ll always be stuff that’s urgent and important.

What we’ve got to make sure we’re avoiding doing is moving stuff from the category that was important but not urgent into urgent because we haven’t done it. Things like not doing our tax return on time, that something is going to move into the urgent category.

06:10 We should be doing things in quadrant two before they become urgent

So, what we kind of find is when we’re getting behind and not concentrating on doing enough for ourselves we tend to find that we end up with more and more stuff moving into quadrant one, it’s urgent and important, whereas we should be spending the bulk of our time in quadrant two, important but not urgent. That includes our planning, all of our activities to grow our business, everything like that fits in that category. And like I said, it becomes urgent when suddenly a deadline approaches, whereas if we’d done it when it was in quadrant two, it would have stayed there.


06:43 Quadrant three is for really unimportant things

Quadrant three, by the way, is urgent but not important. In other words, it’s probably somebody else’s agenda. Somebody is sending you an email, phoning you up, answering the phone becomes urgent, but often the phone calls are not actually urgent for us. They might be urgent for them, but really they’ve got nothing to do with us. So we want to minimise that quadrant.

07:05 Quadrant four is the waste of time quadrant

Quadrant four is not urgent and not important. That quadrant is the waste of time quadrant and is the one that we should minimise to zero as much as possible. Now, there is a difference here though, and this is where some people get muddled up.

07:19 You might watch Netflix to unwind – this is actually quadrant two

For instance, they might treat Netflix bingeing as a quadrant four item, but if you need to binge watch a Netflix series every Sunday and that’s your way of chilling out and relaxing, then that’s actually quadrant two. It’s important. It’s an important thing for you to do to unwind.

If, however, it’s time wasting and you were meant to be doing something else and you had every intention of doing something else, that’s a quadrant four activity. It wasn’t urgent and it wasn’t important. You shouldn’t have been doing it.

07:51  Spending our time on quadrant two helps us achieve our goals

So our focus in our lives should be mainly on quadrant two. What is important to us, particularly things that are going to help us achieve our goals, but not urgent because there’s no rush to them at the moment. There will become a rush if we leave them behind. So if we focus on what we should more, what we will understand is that we will spend a lot more time in that quadrant two. We will realise that we need to give ourselves time to work on our businesses as well as in them to make sure that we are really getting ahead.

08:25 We can only achieve our goals if we make time to focus on them

So what is important are things like achieving our goals. And we can only achieve our goals if we actually give ourselves time to focus on them and do the work and develop a method to actually achieve them.

So by treating ourselves as a client, we can actually get to that point of achieving our goals. We respect ourselves a lot more. Treating yourself with a higher level of respect will hopefully have a flow-on effect that if you respect yourself, then maybe others will respect you more too.

08:56 Client who stuck to her pricing showed she really valued herself

In fact, I had a client that did this recently. She really stuck by her pricing and by sticking by her pricing her client actually respected her more and gave her more work to do even though the price was against them. But it was because she showed that respect for herself and her value for herself that they thought you must be worth it then. They gave her a chance and they decided she was worth it.


09:19 Treat yourself with respect and your clients will too

So treat yourself with the importance that you deserve, treat yourself as a client and treat yourself with the same respect as you do with clients. So any activity that you consider important for a client then becomes important for you too.

And you will remember that we had some recent episodes about working while sick, etc. And I also need to remember to give myself that time to recover from being sick when it’s taking longer than I expect it to. When I’m pushing myself too far, I’m not only just failing me, but I am also failing my clients too.

09:54 Catch you again soon with some great guests

So that’s it from me today. A short, sharp episode just to get things done and out there, I’m Jane Tweedy. I’m with the FAQ Business Podcast and I hope to catch you again soon when hopefully we’ll be well enough to get back to our normal schedule and get into recording with some great guests that we have lined up.

Catch you soon. Bye bye.

10:21 Thanks for listening and please remember to subscribe

Thank you for listening to today’s episode of the FAQ Business Podcast available on all good podcast services. You can subscribe today via FAQBusinessPodcast.com.au or directly on Apple iTunes, iHeartRadio or Spotify Subscribe, follow, share and where able to, review our podcast, or leave us a comment on either YouTube or our blog page.

Thanks for helping us to help you. The small to medium businesses who are growing and want to make a difference. Look forward to connecting with you again on the next episode of the FAQ Business Podcast.


Today’s podcast episode featured our host Jane Tweedy. Her details are as follows:

Jane is a Professional Certified Coach with International Coaching Federation (PCC with ICF), business advisor and trainer. She loves working with growing small to medium business owners who are doing the right thing, to help them do it right! Currently, Jane offers at least 50 live sessions a year to train small business owners.

Jane offers a variety of services to clients and her online school and membership site went live late 2021. Jane’s focus for 2022 is building the membership and online school out further, and offering implementable small group training – something she finds is often the missing link.

If you are interested in training, speaking, or anything else Jane has to offer, please connect via training@faqbusiness.com.au or via the contact forms on our websites.

faqbusinesstraining.com.au – our main site with a great blog

faqbusinesstraining.com – our new online school

faqbusinesspodcast.com.au – our podcast site

And on the socials …

Facebook https://facebook.com/faqbusinesstraining

LinkedIn https://linkedin.com/in/janetweedy https://linkedin.com/company/faqbusinesstraining

Instagram https://instagram.com/faqbusiness

About FAQ Business Training

If this is the first time you’ve come across us you may want to know who we are! FAQ Business Training has a mission to educate and empower small business owners to learn enough to do it yourself (DIY) or outsource with confidence. We do this via face to face training in Western Sydney (currently all training is provided online), speaking at conferences, events and networking groups and we have launched our online school and membership, offering online courses and webinars to appeal to a global (English speaking) audience. Connect with us on Facebook or LinkedIn.


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