Pricing strategies for small business Training Courses and coaching
Pricing courses and workshops have consistently been some of the most popular we run as live events, and we’re in the process of migrating more of them to our online training school (which we are also migrating from Teachable to HighLevel in Q2 2026)! Pricing strategies for small business training courses offered by FAQ Business Training are not your run of the mill university textbook training. Why? Because it is WAY over simplified, and not real world! We look at pricing issues facing REAL business owners in the REAL world!
Let's start with a common issue - hourly rates!
You must KNOW your hourly rates, BUT we strongly suggest you don’t quote them to prospects – especially those who don’t know the qualitative aspects of your value. Please check out this Plumber example below.
Is the price right?
S2 Ep15 FAQ Business Podcast
Would you like to hear from Jane about some of the pricing considerations? Check out this episode of the FAQ Business Podcast. Jane covers at a high level many key aspects of real-life pricing. Season 2, Episode 15 – Is the price right podcast
Pricing workshops - our online school is on the move!
Our existing online training school is up and training sessions are up and ready for you! We have some exciting changes coming in Q2 2026, as we move to HighLevel and bring in some new cohort based pricing training for small business owners.
On the existing school already is a popular topic of great concern to many (whether they know it or not) – Why Quoting May be Killing Your Business and How to Fix It.
Check out our existing school and enrol in this course, below. It’s a good one 🙂
You’ll find our new school over at faqbusinesstraining.com, The existing one is faq-business-training.teachable.com
Note: If you’re an Australian client PLEASE buy our AUD priced courses. This allows us to calculate and remit GST for AUD clients. Otherwise we have no way of segregating Australian clients and therefore couldn’t collect or pay our share of taxes. We like to do the right thing 🙂
Should you offer discounts? Tea Time Tip 5
Recorded live 2021
This is an extended Tea Time Tip with lots of great things to consider if thinking about discounting. This particular session when purchased as an online course through our school, comes with worksheets on calculating lifetime value of a client, and the impact of discounting on your numbers. Session includes just under 40 minutes of video and the slide pack and spreadsheets to keep as reference.
Why quoting may be killing your business and how to fix it – PW Series (pre recorded webinar)
Webinar recorded live October 2020
It may sound extreme to say quoting may be killing your business but it’s true! If you spend any time at all talking to, messaging, emailing, or visiting a potential customer, then you could be killing your business slowly but surely. We point out the ways in which quoting can kill your business, and then ways we can improve the situation so all your quoting costs are covered. Session includes just under 90 minutes of video and the slide pack to keep as reference.
Training is mainly online, and we can also offer some sessions in-person
Check out our Upcoming Events tab to see when we’re speaking next (in 2026 we will at least be in Penrith and Parramatta, NSW. Australia). Many of our workshops are online, though if run through someone else they may not be open to all. Our FAQ Business Training courses and membership through our online school are open to anyone, anywhere. Although this can open up the audience, it doesn’t mean all courses are accessible to everyone due to arrangements with third party funding. Please note the restrictions.
Pricing workshops
We will be adding many online courses under a new DIY Pricing Toolkit. In the past we have had courses on different platforms and been involved in group summits. If you have any particular interest in courses we have run, please check out our past events tab. We may be able to run the courses for your group, or we can fast track getting your session online! Please contact us and let us know what you’d like to see.
Need or want a personal touch - business coaching including pricing strategies
Some people don’t like to learn alone, or online. Plus, especially with something like pricing, the issues with mispricing often start with fear. Coaching can be a good way to address the fear and mindset around pricing, before we bring in the how to price training.
- Online pricing strategy training for those who want to do it now, and need to know how.
- Facilitated small group cohort training on our 4 part MASTER™ Your Pricing series. Know you’re not alone and get the training plus group support.
- Online training, plus one on one business coaching, around your pricing mindset and pricing strategies.
We will coach and teach you to MASTER™ Your Pricing in the way that suits you!
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